Your Marketing Coach

We provide service based businesses with the tools, insight and direction to develop profitable and predictable marketing plans.


A Marketing Coach That's Focused On What's Best For Your Business

We believe that every business can be their own best marketing resource in their pursuit of growth.

We're here to support the business leaders who are on that journey by providing tools, insight and direction that give their staff the guidance they need, and the challenge they’ve been waiting for.

Learn more about us >


We Get A Real Kick Out Of Helping People Grow Their Business.

marketing solutions - the foundations

The Foundations

Marketing success starts with having the right business fundamentals. Getting this right gives us the platform to build a successful marketing strategy.

If between us we determine these need developing or re-developing, we can hold workshops for the business owners and relevant stakeholders to get to the essence of the business to then build out these fundamentals.

Co-pilot Marketing Company Banner - Grey

As a business, we have benefited immensely from James' strategic knowledge. He's the only marketing consultant we've ever engaged in our 17 years in business. We looked at others, but they were not the right fit.

James helped us to put processes and structure in place that provided clarity. If you are looking to engage James as a Marketing Coach, don’t wait! We made the right decision two years ago, which benefits our operations every day.

Dr. Melissa Arkinstall
Managing Director
Exercise Research Australia



Marketing Strategy

When you apply the right principles and follow a methodology that is suited to your business, your performance steadily improves, and your people become more engaged. Their skills get better, your performance improves further, and you continue to attract and retain the best industry talent. This all creates a positive feedback loop like a snowball rolling down a mountain.

A lack of structure, systems and solid foundations acts like a snowball rolling down the other side of the mountain, compounding its impacts as your business continues to decline.


James was instrumental in developing and executing a series of programs and initiatives that enabled our printer channel (under the Lanier brand) to achieve an 82% increase in printer revenue and a 92% increase in unit sales over a 12 month period.

James is a highly effective marketer and a great communicator. His insight and experience had a significant impact on the success of our sales channel.

Matthew Smith
Channel Sales Manager - Printer & ICT


Marketing Solutions - Marketing Plan

Marketing Plan

We will help guide you and your team towards effectively implementing your marketing plan through leveraging off our tools, resources and knowledge.

If required we can also develop a new marketing plan for you to execute in whole, or for us to assist in certain areas.

With a suite of partners across a range of marketing disciplines, we can deliver great economies of scale.

Our core purpose as a business is to be the committed marketing partner that helps growing businesses achieve their vision.

Attend our on-demand marketing workshop to find out how we can help your business.