---
title: Co-pilot Blog - Inbound Marketing Resources for B2B Services | James Rendell (2)
description: James is the Head Coach at Co-pilot Marketing. For the last 15 years, James has been helping internal marketing teams improve their marketing effectiveness without having to outsource it all to an agency. He has worked with billion-dollar multinationals, regional family businesses, start-ups and everything in-between. In each case, it is his practical application of proven marketing methodologies and ability to empower internal marketing teams, which has seen him regarded as a leader in his field. (2)
---

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# James Rendell

James is the Head Coach at Co-pilot Marketing. For the last 15 years, James has been helping internal marketing teams improve their marketing effectiveness without having to outsource it all to an agency. He has worked with billion-dollar multinationals, regional family businesses, start-ups and everything in-between. In each case, it is his practical application of proven marketing methodologies and ability to empower internal marketing teams, which has seen him regarded as a leader in his field.

<https://au.linkedin.com/in/rendelljames> [mailto:james@co-pilot.com.au](mailto:james@co-pilot.com.au)

![James Rendell](https://www.co-pilot.com.au/hubfs/CFO-Centre/James-Rendell-Profile-Pic.png)

[![Outsourced or Insourced Marketing? Why You Need Internal Capabilities](https://www.co-pilot.com.au/hubfs/Blog/Images/Blog-Why-you-need-to-build-your-internal-marketing-capabilities.jpg)](https://www.co-pilot.com.au/blog/outsourced-or-insourced-marketing-why-you-need-internal-capabilities)

[Marketing Coach](https://www.co-pilot.com.au/blog/topic/marketing-coach) [Inbound Marketing](https://www.co-pilot.com.au/blog/topic/inbound-marketing)

##### [Outsourced or Insourced Marketing? Why You Need Internal Capabilities](https://www.co-pilot.com.au/blog/outsourced-or-insourced-marketing-why-you-need-internal-capabilities)

 By [James Rendell](https://www.co-pilot.com.au/blog/author/james-rendell) 

[Continue Reading](https://www.co-pilot.com.au/blog/outsourced-or-insourced-marketing-why-you-need-internal-capabilities)

[![How to Generate More Demand For Your Services](https://www.co-pilot.com.au/hubfs/Blog/Images/Blog-Generate-More-Demand-For-Your-Services.jpg)](https://www.co-pilot.com.au/blog/how-to-generate-more-demand-for-your-services)

[Marketing Coach](https://www.co-pilot.com.au/blog/topic/marketing-coach) [Inbound Marketing](https://www.co-pilot.com.au/blog/topic/inbound-marketing)

##### [How to Generate More Demand For Your Services](https://www.co-pilot.com.au/blog/how-to-generate-more-demand-for-your-services)

 By [James Rendell](https://www.co-pilot.com.au/blog/author/james-rendell) 

[Continue Reading](https://www.co-pilot.com.au/blog/how-to-generate-more-demand-for-your-services)

[![How to Improve Your Lead Generation Quality & Quantity](https://www.co-pilot.com.au/hubfs/Blog/Images/Blog-Improve-Lead-Gen-Quality-and-Quantity.jpg)](https://www.co-pilot.com.au/blog/how-to-improve-your-lead-generation-quality-and-quantity)

[Marketing Coach](https://www.co-pilot.com.au/blog/topic/marketing-coach) [Inbound Marketing](https://www.co-pilot.com.au/blog/topic/inbound-marketing)

##### [How to Improve Your Lead Generation Quality & Quantity](https://www.co-pilot.com.au/blog/how-to-improve-your-lead-generation-quality-and-quantity)

 By [James Rendell](https://www.co-pilot.com.au/blog/author/james-rendell) 

[Continue Reading](https://www.co-pilot.com.au/blog/how-to-improve-your-lead-generation-quality-and-quantity)

[![How To Improve Your Sales And Marketing Performance](https://www.co-pilot.com.au/hubfs/Blog/Images/improve-sales-and-marketing-performance.jpeg)](https://www.co-pilot.com.au/blog/how-to-improve-your-sales-and-marketing-performance)

[Marketing Solutions](https://www.co-pilot.com.au/blog/topic/marketing-solutions)

##### [How To Improve Your Sales And Marketing Performance](https://www.co-pilot.com.au/blog/how-to-improve-your-sales-and-marketing-performance)

 By [James Rendell](https://www.co-pilot.com.au/blog/author/james-rendell) 

[Continue Reading](https://www.co-pilot.com.au/blog/how-to-improve-your-sales-and-marketing-performance)

[![PODCAST: The Winning Marketing Plan](https://www.co-pilot.com.au/hubfs/Podcast-Images/11_James%20Rendell_PodcastLayout.png)](https://www.co-pilot.com.au/blog/podcast-with-james-rendell-and-jackson-millan-the-winning-marketing-plan-aureus-financial-and-co-pilot-marketing)

[Marketing Coach](https://www.co-pilot.com.au/blog/topic/marketing-coach) [Inbound Marketing](https://www.co-pilot.com.au/blog/topic/inbound-marketing)

##### [PODCAST: The Winning Marketing Plan](https://www.co-pilot.com.au/blog/podcast-with-james-rendell-and-jackson-millan-the-winning-marketing-plan-aureus-financial-and-co-pilot-marketing)

 By [James Rendell](https://www.co-pilot.com.au/blog/author/james-rendell) 

[Continue Reading](https://www.co-pilot.com.au/blog/podcast-with-james-rendell-and-jackson-millan-the-winning-marketing-plan-aureus-financial-and-co-pilot-marketing)

[![Guest Session - Creating Personal Wealth Through Your Business](https://www.co-pilot.com.au/hubfs/Blog/Images/Jackson-Guest-Session-Thumbnail.png)](https://www.co-pilot.com.au/blog/guest-jackson-millan-the-million-dollar-mindset-create-personal-wealth-through-your-business)

##### [Guest Session - Creating Personal Wealth Through Your Business](https://www.co-pilot.com.au/blog/guest-jackson-millan-the-million-dollar-mindset-create-personal-wealth-through-your-business)

 By [James Rendell](https://www.co-pilot.com.au/blog/author/james-rendell) 

[Continue Reading](https://www.co-pilot.com.au/blog/guest-jackson-millan-the-million-dollar-mindset-create-personal-wealth-through-your-business)

[![Infographic: What You Need To Know Before You Start Inbound Marketing](https://www.co-pilot.com.au/hubfs/Infographics/Your-Guide-To-Inbound-Marketing-Success-Cover.png)](https://www.co-pilot.com.au/blog/infographic-what-you-need-to-know-before-you-start-inbound-marketing)

[Small Business Marketing](https://www.co-pilot.com.au/blog/topic/small-business-marketing)

##### [Infographic: What You Need To Know Before You Start Inbound Marketing](https://www.co-pilot.com.au/blog/infographic-what-you-need-to-know-before-you-start-inbound-marketing)

 By [James Rendell](https://www.co-pilot.com.au/blog/author/james-rendell) 

[Continue Reading](https://www.co-pilot.com.au/blog/infographic-what-you-need-to-know-before-you-start-inbound-marketing)

[![What Business Owners Should Look For In An Online Marketing Consultant](https://www.co-pilot.com.au/hubfs/Blog/Images/Online-Marketing-Consultant-For-Business-Owners.jpg)](https://www.co-pilot.com.au/blog/what-business-owners-should-look-for-in-an-online-marketing-consultant)

[Marketing Coach](https://www.co-pilot.com.au/blog/topic/marketing-coach) [Inbound Marketing](https://www.co-pilot.com.au/blog/topic/inbound-marketing) [Lead Generation](https://www.co-pilot.com.au/blog/topic/lead-generation)

##### [What Business Owners Should Look For In An Online Marketing Consultant](https://www.co-pilot.com.au/blog/what-business-owners-should-look-for-in-an-online-marketing-consultant)

 By [James Rendell](https://www.co-pilot.com.au/blog/author/james-rendell) 

[Continue Reading](https://www.co-pilot.com.au/blog/what-business-owners-should-look-for-in-an-online-marketing-consultant)

[![7 Signs You Should Get A Marketing Coach](https://www.co-pilot.com.au/hubfs/Blog/Images/marketing-coach-10-signs.jpg)](https://www.co-pilot.com.au/blog/7-signs-you-should-get-a-marketing-coach)

[Marketing Solutions](https://www.co-pilot.com.au/blog/topic/marketing-solutions) [Marketing Coach](https://www.co-pilot.com.au/blog/topic/marketing-coach)

##### [7 Signs You Should Get A Marketing Coach](https://www.co-pilot.com.au/blog/7-signs-you-should-get-a-marketing-coach)

 By [James Rendell](https://www.co-pilot.com.au/blog/author/james-rendell) 

[Continue Reading](https://www.co-pilot.com.au/blog/7-signs-you-should-get-a-marketing-coach)

[![Is Inbound Marketing A Fit For Your Shortlisted Marketing Solutions?](https://www.co-pilot.com.au/hubfs/Blog/Images/Marketing-Solutions_Match_Target_Market-1.jpg)](https://www.co-pilot.com.au/blog/is-inbound-marketing-a-fit-for-your-shortlisted-marketing-solutions)

[Marketing Solutions](https://www.co-pilot.com.au/blog/topic/marketing-solutions) [Inbound Marketing](https://www.co-pilot.com.au/blog/topic/inbound-marketing)

##### [Is Inbound Marketing A Fit For Your Shortlisted Marketing Solutions?](https://www.co-pilot.com.au/blog/is-inbound-marketing-a-fit-for-your-shortlisted-marketing-solutions)

 By [James Rendell](https://www.co-pilot.com.au/blog/author/james-rendell) 

[Continue Reading](https://www.co-pilot.com.au/blog/is-inbound-marketing-a-fit-for-your-shortlisted-marketing-solutions)

[Next](https://www.co-pilot.com.au/blog/author/james-rendell/page/3)

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